https://www.bpcommunications.net/blog daily 0.75 2026-03-13 https://www.bpcommunications.net/blog/three-years-in-business-some-reflections monthly 0.5 2026-02-21 https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/a8aaad55-ced6-46f0-8414-962fcf8968c3/BPC+Logo5.png COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Three Years in Business: Hitting my Stride - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.bpcommunications.net/blog/canva monthly 0.5 2025-02-12 https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/d52aae44-04d0-4757-91c7-1fc48d09375d/Canva+Branding+and+Visual+Identity COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Canva: Because Clip Art Isn’t a Brand Strategy! - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/b314b93b-26ed-4fc3-ae1d-3d0ceb8c9bfc/Oprah+Meme+on+Canva+Design+Accessibility COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Canva: Because Clip Art Isn’t a Brand Strategy! - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.bpcommunications.net/blog/invictus-games monthly 0.5 2025-02-07 https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/1cf7aa8f-ef41-447e-b5d0-971c72ddf503/invictus-games-logo.png COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Invictus Games: A Model for Meaningful Indigenous Engagement & Reconciliation - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/514c39cb-874d-4708-8f44-887e7d8299f9/invictus-games-visual-identity.jpeg COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Invictus Games: A Model for Meaningful Indigenous Engagement & Reconciliation - Make it stand out Artists from each of the Four Host Nations that created the Invictus Games Vancvouer Whistler 2025 visual identity. Photo Credit: Invictus Games Vancouver Whistler 2025. https://www.bpcommunications.net/blog/support-canadian monthly 0.5 2025-02-02 https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/499f3443-68fb-479e-bc60-e823a29fd290/support-canadian-label.png COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Support Canadian: How Sicily’s Anti-Mafia Strategy Can Strengthen Our Economy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/027d905d-b17f-471b-8cb3-75792dcb75ab/support-canadian-logo-and-labels.png COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Support Canadian: How Sicily’s Anti-Mafia Strategy Can Strengthen Our Economy - Make it stand out These are VERY quick mock-ups, simply intended to bring the idea to life visually for this post. https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/1738133842702-VK5K1R8M1ZX4GQIODWJG/support-canadian-campaign-collateral-farmers.png COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Support Canadian: How Sicily’s Anti-Mafia Strategy Can Strengthen Our Economy https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/1738133848686-UJOTFE2OGZ2H6902SICF/support-canadian-campaign-collateral-auto-workers.png COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Support Canadian: How Sicily’s Anti-Mafia Strategy Can Strengthen Our Economy https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/1738133841789-ICZ5IE0I86YHVVNE2YQC/support-canadian-campaign-collateral-winemakers.png COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Support Canadian: How Sicily’s Anti-Mafia Strategy Can Strengthen Our Economy https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/1738133845244-2BWXRK8NC8LWGTK9TPL3/support-canadian-campaign-collateral-fashion.png COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Support Canadian: How Sicily’s Anti-Mafia Strategy Can Strengthen Our Economy https://www.bpcommunications.net/blog/godaddy-vs-squarespace monthly 0.5 2025-01-27 https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/18ba0e43-804c-4fa9-8a53-097fc59e73a6/GoDaddy+and+Squarespace+Logos COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - GoDaddy vs. Squarespace: The True Daddy of DIY Websites? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/e6841912-0d68-41f0-87cf-04dcc094731a/GoDaddy+vs.+Squarespace+Website+Comparison COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - GoDaddy vs. Squarespace: The True Daddy of DIY Websites? With a little graphic design savvy outside the platform, you can stretch GoDaddy’s capabilities beyond its built in templates. I’ve left a portion of my GoDaddy site up on a free domain, so you can do a comparison. My retired GoDaddy site seen here. New Squarespace site seen here. https://www.bpcommunications.net/blog/nazi-salute monthly 0.5 2026-03-13 https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/a22c9c8f-c264-4db9-b374-ecff72542890/Salute+Sketch+Transparent.png COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Mind F*ing Blown: How to Respond When Your CEO “Inadvertently” Makes a Nazi Salute - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/2fcb051a-1ab3-425a-a977-a1aec948faa7/CEO-nazi-jokes-controversy.png COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Mind F*ing Blown: How to Respond When Your CEO “Inadvertently” Makes a Nazi Salute Hypothetical tweet from a hypothetical CEO. https://www.bpcommunications.net/blog/pakistan-international-airlines monthly 0.5 2025-01-22 https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/7e9250be-73c5-44de-9d46-6caab13e1993/pia-ad-controversy-eiffel-tower.png COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Failed Approach: Pakistan Air’s PR Response to Their Paris Ad Controversy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/e24fa725-67d8-4066-8824-7cc2ae8c6815/pia-ad-controversy-eiffel-tower-revised.png COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Failed Approach: Pakistan Air’s PR Response to Their Paris Ad Controversy - While I would counsel pulling the ad immediately, if there is insistence on keeping it running, a simple adjustment to the plane's direction—pointing it away from the Eiffel Tower—significantly alters the perception and reduces the negative connotations. While I would counsel pulling the ad immediately, if there is insistence on keeping it running, a simple adjustment to the plane's direction—pointing it away from the Eiffel Tower—significantly alters the perception and reduces the negative connotations. https://www.bpcommunications.net/blog/be-best-better monthly 0.5 2025-01-21 https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/214174a1-0645-45aa-b79a-d293f7d44b6c/donald-trump-presidency-impact-canada.png COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Be Best, Better: My Hope for the Next Trump Presidency - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.bpcommunications.net/blog/smbs-crushing-it-on-social-media monthly 0.5 2025-01-16 https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/87aeaa5d-c85c-4e03-aab8-cfa3206db206/ruff-and-puff-doggy-daycare-and-current-and-coast-collective.png COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - SMBs Crushing It on Social Media: Lessons from Ruff and Puff & Current and Coast Collective - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/45c41916-e6a9-464b-a725-8382753dea26/small-business-social-media-ruff-and-puff-collage.png COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - SMBs Crushing It on Social Media: Lessons from Ruff and Puff & Current and Coast Collective - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/7e365aac-d340-432d-8925-e912e46ed86d/small-business-social-media-current-and-coast-collective-collage.png COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - SMBs Crushing It on Social Media: Lessons from Ruff and Puff & Current and Coast Collective - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.bpcommunications.net/blog/the-helping-hand-project monthly 0.5 2025-01-14 https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/d98986ee-0dd9-48ee-934b-d51f647ea8b5/The+Helping+Hand+Project+Logo COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - The Helping Hand Project: Giving Back, One Week at a Time - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/8733a0e1-cfba-4ab7-99dc-ee3b27a64dd0/Brock+Penner+at+The+Little+Give+with+Edelman+Colleagues COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - The Helping Hand Project: Giving Back, One Week at a Time With some Edelman colleagues at the 2014 Little Give in Vancouver. https://www.bpcommunications.net/blog/coca-cola-2024-holiday-ad monthly 0.5 2024-12-21 https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/7df2af21-b392-4b0c-8c14-383af4f193df/coca-cola-2024-holiday-ad.png COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Coca-Cola 2024 Holiday Ad: Modern Nostalgia or AI Overreach? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.bpcommunications.net/blog/miro monthly 0.5 2024-12-20 https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/979430b7-0f03-4cc9-97a0-7db7e0dd0b5c/miro-digital-whiteboard-collaboration-tool-logo.png COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Miro: The Amphibious Aircraft of Collaboration Tools - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.bpcommunications.net/blog/uncertain-times-ahead-will-canadian-marketing-and-comms-budgets-survive-2025 monthly 0.5 2024-12-16 https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/e503950d-28e2-4429-a44e-4f8467247010/trump-superhero-nft-marketing-budgets-2025.png COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Uncertain Times Ahead: Will Canadian Marketing and Comms Budgets Survive 2025? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.bpcommunications.net/blog/notebook-lm monthly 0.5 2024-12-13 https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/5f20c6fb-f23a-4fa4-adb5-96ad14571e00/Notebook+LM.png COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Notebook LM: Creepy, Genius and Still Glitchy—The Future of AI Podcasts - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/104123a3-e59c-44a6-ac20-069af9de8959/Screenshot+2024-11-26+at+11.57.19%E2%80%AFPM.png COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Notebook LM: Creepy, Genius and Still Glitchy—The Future of AI Podcasts - Click image to listen. Opens new window. Click image to listen. Opens new window. https://www.bpcommunications.net/blog/armstrongcheese monthly 0.5 2024-12-09 https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/23c9ef8b-5d95-4628-b866-faeee629bae0/Armstrong+Cheese+Campaign+Creative COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - It’s OK to Bring Your Own Armstrong Cheese: Said No One, Ever. - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.bpcommunications.net/blog/prisma-unleashing-creativity-with-your-photos monthly 0.5 2024-12-04 https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/938f0b1c-1474-4f65-b65d-575a4fb13435/prisma-web-dashboard.png COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Prisma: Unleashing Creativity with Your Photos - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/8ab5314d-5ea1-4677-9102-afbb25948ae8/prisma-edited-real-estate-photos-mock-up.jpg COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Prisma: Unleashing Creativity with Your Photos - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.bpcommunications.net/blog/corporate-holiday-e-cards-a-seasonal-touchpoint-that-matters monthly 0.5 2024-12-02 https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/db4a33e8-b41f-4836-9834-fc9209e9e53f/holiday-ecard-design-paintbrush-cards.png COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Corporate Holiday E-Cards: A Seasonal Touchpoint That Matters - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/1733070014594-TRU576X8LYSB4XA708TG/sample-holiday-card-design-1.png COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Corporate Holiday E-Cards: A Seasonal Touchpoint That Matters https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/1733070009436-5EY676VE1Y3YA6CCO95S/sample-holiday-card-design-4.png COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Corporate Holiday E-Cards: A Seasonal Touchpoint That Matters https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/1733070009950-AX7D5I0NSJ8ZMKR3ZLBG/sample-holiday-card-design-3.png COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Corporate Holiday E-Cards: A Seasonal Touchpoint That Matters https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/1733070012563-5YWICK2TS5YDF1EMNHCF/sample-holiday-card-design-2.png COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Corporate Holiday E-Cards: A Seasonal Touchpoint That Matters https://www.bpcommunications.net/blog/air-france-klm-france-is-in-the-air-cest-bon monthly 0.5 2024-11-27 https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/0e33bcad-f18c-47d0-a7a0-df2763883685/Air+France+%22France+is+in+the+Air%22+Brand+Campaign COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Air France-KLM: France is in the Air? C’est Bon! - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.bpcommunications.net/blog/kelloggs monthly 0.5 2024-11-26 https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/88d51013-5392-4fb9-83e9-1de26a2a7289/Kellogg%E2%80%99s+Frosted+Flakes+Commercial+Still COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - Kellogg’s: It’s Strrrrrange! - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.bpcommunications.net/blog/novemberger monthly 0.5 2024-11-26 https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/f055905f-5edd-4ecf-a6c1-9b40e9e95ada/Novemburger+Campaign+Creative+-+United+Way+Thunder+Bay COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - #Novemburger: Chef's Kiss (Just Ask My Mom!) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673fed4d2616d44e56e85f25/f0addc76-1aeb-4b5c-8d4b-f40d182344dc/novemburger-instagram-ugc-online-engagement-collage COMMS TRAFFIC CONTROL: A BLOG WHERE INSIGHTS MEET A LITTLE IRREVERENCE - #Novemburger: Chef's Kiss (Just Ask My Mom!) 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